(I Don't Know Why) But I Do by Clarence "Frogman" Henry.

OK, girls and boys, back to the 60s: Clarence "Frogman" Henry's biggest hit (#4) came in 1961 with a Paul Gayten/Robert "Bobby Charles" Guidry swamp-pop ballad. Featured in Fiat Cinquecento TV ads in the 70's (remember those little things?) and part of the "Forrest Gump" soundtrack ('94).

http://www.youtube.com/watch?v=jIAmcJHu1Z0

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